Using bold colors in branding can be challenging. But spiced with creativity and taste, this can give a fresh take on things where customer attention is a bit harder to grab.
The Alfapharm brand was created by Deem Communications back in 2010. At that time, the use of combined colors was quite bold for a pharmaceutical business. But thanks to DEEM’s outstanding approach Alfapharm soon became one of the most recognizable pharmaceutical brands in Armenia.